Game Boy
Game Boy
Commons | Tier 5 | 3 connections
- Created by Gunpei Yokoi at Nintendo. The man who invented the D-pad, Game & Watch, and Game Boy died in a car accident in 1997. Nintendo became a $60B company. Yokoi’s genius was ‘lateral thinking with withered technology’ — using cheap old parts in new ways. 118M units sold.
Connections
- Gunpei Yokoi (created): Invented the Game Boy 1989. Lateral thinking with withered technology. Died 1997.
- Tetris (killer_app): Tetris was the Game Boy’s killer app. Bundled together. Soviet math + Japanese engineering = cultural dominance.
- Pokemon (platform): Pokemon Red/Blue launched on Game Boy 1996. Tajiri + Yokoi’s platform = cultural phenomenon.
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